Case Study- The Limited
The Limited
Problem: With a very tight time-line
and with almost no experience in barricades, the
marketing group at The Limited, a major national
retailer, had to develop their company's first barricade
graphic.
Solution: They sought the most
experienced barricade development company they could
find and selected Platon Digital Graphics for the
project. Platon worked with the marketing team at The
Limited to develop a barricade development program
specifically designed for the company's culture.
Coordinating between their marketing and construction
departments, Platon Graphics removed the burden and
stress of the project from the client and absorbed all
of the logistical planning and implementation.
Results: Over a 10-year period since
initial contact, Platon Digital Graphics has produced
more than 400 barricade graphics for store locations
both nationally and internationally and for a variety of
sub-brands under The Limited, such as Victoria's Secret,
Pink, Bath & Body Works, Lane Bryant, and The Limited
Stores.
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